How Our Journey began…

Hitting Aces is a luxury lifestyle brand where all things tennis converge in one destination. It’s a tennis hub where sport, style, and self-care come together under one elevated vision.

We curate tennis-inspired travel retreats, unforgettable events, thoughtful gifts, and fashion that seamlessly transitions from court to café to coast. Hitting Aces is a full-circle experience for those who live boldly, dress effortlessly, and play life to win.

We picked up tennis in our forties and quickly became hooked — captivated by every match, every rally, and every “ooh” and “ahh” that follows when someone hits an ACE.

Our mission is to inspire people of all ages to embrace the “oohs & ahhs” in their own lives — on and off the court.

In Korean culture, Tigers symbolize good luck and strength and Aces in many cultures represent this too. These symbols are at the heart of our brand.

Because it’s never too late to…
Pick up a new sport.
Elevate your game.
Push your limits.
Live boldly.

With our luxury tennis oasis and boutique resort on the horizon, we’re creating a world where elegance meets edge — and every day feels like winning match point.

This is more than a game.

It’s a community. A lifestyle. A movement.

Vamos! Come On! Let’s Go!